MBA in Digital Marketing
Master the Pulse of the Digital World
In today’s hyperconnected age, brands thrive on digital engagement and measurable outcomes. Amity Online’s MBA in Digital Marketing empowers you to lead the digital transformation of businesses. Whether you’re a creative content strategist, analytical performance marketer, or aspiring brand manager — this program helps you become the go-to expert for digital growth. From content to commerce, you’ll learn how to influence consumer behavior at scale.
What You'll Learn in the Digital Marketing MBA
- Social media marketing, influencer outreach & community building
- SEO, SEM, Google Ads & keyword strategy
- Email automation, lead funnels & drip campaigns
- Web analytics, heatmaps, CRO & A/B testing
- E-commerce, digital branding & product promotions
- Paid ad campaign planning (Facebook, YouTube, LinkedIn)
- Content creation, storytelling & brand identity
- Mobile marketing & app promotion strategy
- Live projects in campaign execution, client briefs & brand pitch decks
Why This MBA Builds Digital-First Professionals
This is not just a marketing program — it’s your step into a creative, performance-focused, and fast-evolving industry. The curriculum is backed by real-world skills and real-time marketing trends.
Master every stage of the funnel — from awareness and engagement to conversion and retention. Understand how digital touchpoints work together.
From ad managers to SEO suites and marketing automation platforms — gain practical experience on the tools used by agencies and brands every day.
Execute 50+ performance-driven campaigns with measurable KPIs, building a powerful portfolio that stands out in job interviews and freelance gigs.
Explore the latest in algorithm updates, platform policies, content formats, and analytics dashboards to stay competitive in the digital world.
Join masterclasses with media planners, digital consultants, content heads, and SEO strategists — and get feedback from professionals who live digital.
Ready to Build Brands in the Click Economy?
With Amity Online’s MBA in Digital Marketing, you don’t just learn to post — you learn to influence, optimize, and scale. This program prepares you to lead digital campaigns, craft brand stories, and measure every rupee spent online. Whether you want to join an agency, start your own business, or grow a brand from scratch, this MBA equips you with the mindset and skill set for the digital age.
