
BBA WITH SPECIALIZATION IN
DATA ANALYTICS


Turn Business Decisions into Data-Driven Success
In the digital era, every business is powered by data. But data alone isn’t powerful—insights are. The BBA in Data Analytics from Amity Online gives you the skills to collect, understand, and visualize business data for strategic decisions. This UGC-recognized undergraduate program is the perfect mix of business foundations and analytical depth—ideal for students who want to lead tomorrow’s organizations with logic, numbers, and market understanding.
What You’ll Learn in the BBA Data Analytics Program
- Fundamentals of Management, Marketing & Business Communication
- Financial Accounting & Business Economics
- Introduction to Data Analytics & Visualization
- Database Management Systems & SQL
- Business Statistics & Decision Making Models
- Excel for Business Analytics & Predictive Modelling
- Python for Data Science & Basic Machine Learning
- Business Intelligence Tools – Power BI / Tableau
- Data-Driven Strategy Building & Reporting
- Capstone Project: Real-time Analysis of Business Data
Why Choose Amity’s BBA in Data Analytics?
A unique program designed to make you industry-ready from year one. This course is not just for commerce students—but for anyone who wants to blend business with data to make smarter decisions.
Build a solid understanding of core business domains while learning how data transforms decisions across HR, marketing, finance, and operations.
From Excel to Python, from SQL to visualization platforms—gain hands-on experience with tools today’s companies demand.
Apply your knowledge to business scenarios, market analysis, customer behavior, and performance metrics using real-world datasets.
This degree paves the way to early career roles in Business Analysis, Data Consulting, Operations Strategy, and Marketing Analytics.
Whether you want to pursue an MBA, become a freelance analyst, or work with a startup—you’ll already be ahead of the game.
Ready to Decode the Language of Business?
With Amity Online’s BBA in Data Analytics, you don’t just learn business—you learn how to predict it. This is your chance to become a future-ready business leader who doesn’t rely on guesswork, but on data-backed strategy. Turn your curiosity into insight, and insight into action.